FLOWERS fresh floral accords Rich in facets, his repertoire varies from fresh notes to powerful and sensual notes. Among the fresh floral accords we find lily of the valley, peony, freesia... One of the major flowers of this family remains the rose, which works just as well in freshness as under darker, opulent or captivating attires. If we spontaneously associate the floral family with feminine style, flowers also populate masculine fragrances with their scents, bringing them texture and complexity in particular, even if they are less highlighted. So-called “flowery” perfumes consist of a floral bouquet, suitable for many variations (green floral, amber floral, powdery floral, etc.). We often distinguish two categories of floral notes: fresh florals (peony, lily of the valley, lilac, freesia) and sweet or sunny florals (ylang-ylang, jasmine, tuberose, tiare, etc.). Among the multitude of notes that make up the floral palette, we will find certain "dumb" flowers, which do not deliver their aromas with traditional extraction methods. We then resort to synthesis and naturalness to recreate the smell, like lily of the valley, lily, carnation for example (this is also the case with violet which owes everything to synthesis in perfumery but which are classed among the powdery notes). The white flowers are clearly to be classified in the heady facet of the floral family. Finally there are certain flowers that will be classified among other families such as lavender (aromatic family), iris and mimosa (powdery notes). Without forgetting rose or orange blossom whose multiple shades lend themselves to both fresh and heady accords. The floral family has no equal in expressing femininity.